RepensAR Summit is an alternative investment summit that redefines the role of capital in and from Argentina. It brings together high net worth investors, business leaders and financial leaders to promote entrepreneurial talent and Argentine intellectual capital, with a local vision and global projection. 

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Brands targeting high net worth individuals (HNWI) among their investors and customers offer distinctive experiences, hyper-personalized attention and a strong sense of purpose. Today we seek authenticity, legacy and discretion, which drives trends such as quiet luxury, sustainability and the use of technology. Brands are looking to tell their stories, convey trust and offer genuine, tailored experiences, often by invitation or in limited editions.

 

Globally, the HNWI market continues to grow, with more than 23 million people and accumulated wealth in excess of US$86 trillion. In Latin America, although the concentration is lower, it is projected to grow by more than 25% by 2028, driven by investments in technology, luxury real estate, art and education. Countries such as Mexico, Brazil, Colombia and Argentina are leading the expansion, while Latin American HNWIs tend to diversify their wealth abroad for security and profitability.

This segment values niche and one-to-one relationships, privacy and global vision, so brands targeting this audience must build solid proposals with selective communication channels and an aesthetic aligned with elegance and not ostentation. 

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For more information contact us: info@repensarsummit.com